Virtual currency can provide your brand with an interactive and engaging marketing tool.

What is virtual currency?

• The most successful social apps have their own virtual economy, allowing a user to keep score and become deeply engaged in their social gaming experience
• Users can choose to buy virtual currency with real money, or they can earn it by interacting with advertisers messages 
• Users opt-in to the offers and advertisers that they like most

Illustrative example: 
•    In ‘Farm Town’ users earn coins by planting seeds and selling their crops
•    They use the coins they earn to buy seeds, barns, animals, etc.
•    Users purchase credits using credit card through the Super Rewards platform…
Or
•    Users choose from a selection of offers in exchange for virtual currency