Social TV
Important for brand engagement, social TV provides real estate within Facebook for brands with video content.
How it works -
- The user is served ads inside their Facebook Apps
- Once they click on the ad, the user opts in a second time by accepting the app, which is consequently published to their network of friends creating a viral effect
- The user then engages with the campaign’s rich media video content
- We provide bespoke design and traffic-driving ads free of charge to enhance your campaign
- Cost per engagement - You pay only when someone engages with your content
Case Study:
Universal Pictures promotion of their new movie release:
• 30,000 engagements booked to deliver in 15 days (Feb 2010)
• Total engagements delivered equalled 39,087
• Minimum spend of €10,000
• Creative lead time, one week
Available Formats
UUPM:
PIPM:

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